Okay, right off the bat, yes it's incredibly simple. Part of the reason for this is because I am making two versions, and one of them (this one) needs to be printer-friendly, so it can't have much color at all. The 2 designs are going to be printed on glossy postcards and most of the info will be on the back but I haven't been emailed that yet. The biggest challenge with this thing is communicating almost everything the charity does while making the design simple and printer friendly.
I don't have so much of an issue with the concept, but I think the design sucks and kind of just lays there. There's got to be a better way to present this. There's a dreadful feeling in my gut that some might initially want to see this as a comic strip or something like that. That would be bad.
What do you guys think? How can I make it something that immediately grabs the attention of the viewer while using little color AND showing all of the services that the charity offers (of which are all pretty much laying there on the page)???