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Thread: Advertising Design vs Graphic Design vs Communication Design

  1. #1
    Join Date
    Jun 2008
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    Advertising Design vs Graphic Design vs Communication Design

    What's the difference between those three majors? I've been looking through all these pamphlets and books I received from art schools on National Portfolio day, and I do not see the difference between these majors. Except that Advertising Design has a much higher salary than Graphic Design. Don't they all require the same skills?
    I am more confused about Communication Design vs Ad Design, though.
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  3. #2
    Join Date
    Nov 2004
    Detroit, MI
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    They all overlap to a certain degree.

    In reality beyond the collegiate titles of "graphic communication" and "advertising design"- you're either called an "art director" or "graphic designer" once you get employed. Part of the reason they have those titles is to encompass a little more of their offerings.

    They both require solid graphic design skills. In a nutshell...

    -Advertising will also focus more on TV, radio, and other forms of media as well as copywriting skills. The main focus will be to prepare you to work in an advertising agency pitching & presenting ideas and ad campaigns.

    -Graphic Design will focus a little more on logos, typography, signage and application of the latter.

    You could easily be a great graphic designer working as an art director or vice versa once you get beyond school. I know of plenty of people who jump back and forth between the two.
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